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Generation Like

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Episode Guide »
Thanks to social media, today's teens are able to directly interact with their culture -- artists, celebrities, movies, brands and even one another -- in ways never before possible. But is that real empowerment? Or do marketers still hold the upper hand? In this film, author and FRONTLINE correspondent Douglas Rushkoff (The Merchants of Cool, The Persuaders) explores how the perennial teen quest for identity and connection has migrated to social media -- and exposes the game of cat-and-mouse that corporations are playing with these young consumers. Do kids think they're being used? Do they care? Or does the perceived chance to be the next big star make it all worth it? The film is an examination of the evolving and complicated relationship between teens and the companies that are increasingly working to target them.


  • My Brother's Bomber (Episode 2)
  • My Brother's Bomber (Episode 1)
  • Drug Lord: The Legend of Shorty
  • Escaping ISIS
  • Growing Up Trans
  • Rape on the Night Shift
  • Obama at War
  • Secrets, Politics and Torture
  • The Trouble with Chicken
  • American Terrorist
  • Memory of the Camps
  • The Fight for Yemen
  • The Vaccine War
  • Being Mortal
  • Putin's Way
  • Gunned Down
  • Stickup Kid
  • Firestone and the Warlord
  • The Rise of ISIS
  • The Trouble with Antibiotics
  • Ebola Outbreak/Hunting Boko Haram
  • Losing Iraq
  • Separate and Unequal


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