A Most Trusted Medium

Quality & Excellence

By associating your business or organization with us, you associate with both the quality and the local orientation of public television. PBS is one of the most recognized brands in the country, and according to the Roper organization, "the most trusted public institution in America." Vermont Public Television has served this regional broadcast community for forty years. Our membership includes nearly 30,000 households in a wide multi-state/province region.
 

A Well-Thought-Out Decision

Based on Nielsen data, each week about 113,000 distinct viewers come to watch Vermont Public Television. Their visit is usually a well thought out decision. This is "appointment television" with a program that is special to them. This audience includes one of the most desirable demographic in the advertising industry, with higher education and income levels. Moreover, they are not very reachable with other media. Underwriting or sponsorship of our programming allows your business to meet this audience, and deliver your company's message. It has real impact.

Statistics

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Commitment

68% of viewers believe that our underwriters have a commitment to quality and excellence.
 
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Support a Cause

81% of viewers are likely to switch brands when price and quality are equal to support a cause.

Vermont PBS educates, informs, entertains and inspires Vermonters to be lifelong learners and engaged in their community.

Kids' Club

Watch our Vermont PBS Kids' 24/7 channel. Enjoy the benefits of joining our Kids' Club! Explore our many free videos, games, and resources for educators and parents!

Britcom Teas are Coming!

Join our Britcom Club today to support great British programming – and get your invite to this year’s Britcom Teas. Act soon!

High School Town Meeting with the Lt. Governor

May 4 at 8 pm - Lieutenant Governor David Zuckerman hosts a forum for high school students to discuss what has motivated a panel of young activists, and to ask questions or share thoughts and ideas. Broadcast live from our studios. Join us!

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Vermont PBS

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Colchester, VT 05446
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